Last updated on March 11th, 2019 at 02:54 pm
Looking to become the name on the lips of every member of the online community?
Contemplating on the possibility of launching a website for your business but don’t know enough to get started?
Well, if that is the case, you might just have ended up at the right place.
Launching and managing a website for your business is not as easy as 1, 2, and 3, especially if you are completely new to the fold or not well-versed regarding how to do so.
No one can blame you because there are a lot of different considerations one has to make when tasked with starting a website, let alone managing and guiding it to be a success.
For those of you who do not know, there are 4 main elements which need to be considered when setting up a website for your business is concerned. They include:
- Registering a Domain Name: An address for users to visit your website.
- Signing up for a Web Hosting Service: To establish and maintain an online presence for the years to come.
- Getting a Loan: Source the funds needed to grow your business and increase liquidity.
- Choosing a Suitable E-commerce Platform: Providing a platform for interested parties to purchase your product/service at the click of a button.
So let’s not delay any further and step straight into the thick of it…
The Ultimate Online Business Starter Pack: What Does it Include?
To make sure you easily understand what we are trying to say, we’ll try to keep things as simple as possible and explain the process with the help of an example.
The table below lists what and from where we would fulfill the basic requirements of setting up a website.
If you want to succeed as a business online, you may need the following:
The combination of services mentioned above was chosen after conducting a careful analysis of all leading companies in the industry. Let’s take a look at each service platform individually and what you need to do in order to set up your business for online success.
Type of Service
Domain Name Registration: Godaddy
The first thing you will be required to do is to purchase a domain name. Our suggestion would.
Be to purchase it from GoDaddy because it offers cheap packages, just what startups look for when venturing into the online world for the first time.
Largest Domain Name Registar in the World
GoDaddy holds the title for being the largest domain name registrar in the world, having more than 36 million domain names under management as of now.
It was also responsible for registering an estimated 950,000 new Generic Top Level domains (gTLDs) by the end of 2015.
Low Domain Name Renewal Pricing
GoDaddy has one of the lowest, if not the lowest, domain name renewal pricing among all domain name registrars.
Website owners can renew their domain name for only $11.99 after the first year. After that, the renewal charges creep up slightly to $15/year for each proceeding year.
Unlike other domain name managers, GoDaddy ensures that the businesses who use domain names provided by them do not have to suffer from potential leads being lost.
It ensures that all domains remain active for as long as possible, and it notifies website owners of the timings of a scheduled maintenance and outage.
Many Special Offers and Discounts
GoDaddy regularly offers discounted rates on the numerous services which it offers. People have been heard saying that they managed to purchase a domain name for as little as $2 during one or more occasions.
The Best Option for Newbies
GoDaddy’s easy-to-use Plesk and cPanel interface makes it the go-to option for those who are not familiar with managing a website.
Or are not that well-experienced in doing so. This allows them to learn the important functions easily and make use of them to establish a prominent online presence.
Types of Domain Extensions Offered
GoDaddy offers the following top level domains (TLDs);
- Country Code Top Level Domains (ccTLD): .us (United States), .uk (United Kingdom), .pk (Pakistan) etc.
- Generic Top Level Domains (gTLD): .com, .net, .org, .info etc.
- Sponsored Top Level Domains (sTLD): .gov, .xxx, .edu etc.
Web Hosting Plan: BlueHost[table “115” not found /]
Recommended as No. 1 for a Reason
BlueHost offers quality web hosting services for a nominal price.
This level of functionality has earned it reputable acclaim, with WordPress listing it as its web hosting service of choice.
So If you are planning on developing a website powered by WordPress, or even if you are basing it some other platform, this should be your first choice.
Free Domain Name with Every Plan Purchased
A domain name can rid you of a couple of dollars, even more of you are looking for a top quality one for your website.
BlueHost prevents you from parting way with your hard-earned money that easily by offering you a free domain name to use with your website. However, it only has a validity of 1 year after which you will need to renew it to keep on using it.
Excellent Security Features
Another reason why BlueHost is the clear winner in this category. It protects your website from malicious threats, allowing you to block IP addresses of known threats.
It also prevents users from spamming your website with unwanted material thorough its 3-layer anti-spam protection algorithm.
Customer-friendly Refund Policy
BlueHost offers existing users a 30-day money-back guarantee on all plans. So, if at any point you want to opt out of a plan within the first 30 days of signing up, you don’t have to worry about losing it, at least all of it.
Free Marketing Credits
Yet another win for those business owners looking for the best bang for the buck. BlueHost offers $200 free marketing credit to owners.
Who sign up for their service; a handsome amount of money for owners to use towards marketing and promoting their product/service on and through different platforms (i.e. Google Adsense, Facebook etc.)
Business Loan/Funding: Kabbage[table “116” not found /]
There is no shame in looking to sign up for your loan; as a matter of fact, you should know that all the big names in today’s industry do or did take a loan at some point in time.
So, if you are confident that the product/service you are selling has the potential to become a multi-million dollar brand, don’t hesitate and register for a loan from Kabbage.
Qualify in as Little as 10 Minutes
Applying for a loan from Kabbage does not require you to pay an application fee, and that’s not even the best part. Applying for a loan, and your request being processed and accepted can take as little as 10 minutes!
Loan up to $100k at a Time
The maximum loanable amount offered by Kabbage is $100,000, more than enough for you to set up a website.
While leaving you just enough to develop other areas of your online business. However, you need to ensure you qualify for it first.
Flexible Monthly Plans with Low Interest Rates
Kabbage offers 2 plans for applicants to choose from; a 6-month as well as a 12-month plan. Both the plans are quite manageable.
And only require one to earn a decent amount of profit to pay back the principal and interest amount in the specified time period.
E-commerce Platform: Shopify[table “117” not found /]
If you are setting up your website for conducting online business, you should consider Shopify as an option.
It is an e-commerce platform which provides both small as well as large businesses the tools they need to sell any and all products to their customers.
One of the best things about Shopify is that it offers a 14-day trial period to users who sign for the service, giving them ample time to try out the platform; learn how it works.
Whether it complements your business plan or not, and the level of customization tools if offers.
Website Design and Customizability
Yet another one of the many reasons why we opted for Shopify. The platform allows you to make use of a web-based website builder to make the process all the more easy and convenient.
It allows you to design your website in the way you have always wanted, providing more than 100 themes to make your website stand apart from the rest. Better yet, each element of your online store is completely customizable.
Allowing you to incorporate different elements of your business to further personalize your online presence.
Users can also incorporate the domain name of their choice when setting up shop on Shopify, thereby not limiting the choices you have at your disposal.
The platform also provides the owner access to the website’s HTML and CSS code, to modify or change it to improve the functionality of their website.
All sites at Shopify are also mobile-friendly, helping owners close more sales in the process. Lastly, users are also offered the option to make use of a blogging platform for promoting the business.
100% Secure Platform
Shopify incorporates industry-standard security tools to make sure all users who use of the platform, to sell and purchase their products/services, enjoy a completely safe experience.
Each website is granted a free SSL certificate upon registration with the platform to make sure all information is protected.
The service platform is also PCI – Level 1 complaint to ensure you customers’ credit card information does not fall into the wrong hands.
Shopify’s Google Analytics integration presents owners with all the information they need to make informed business decisions.
The dashboard interface is also easy-to-use, allowing store owners to easily access reports and orders to gain valuable insights on the state of their own business operations.
Where to Go from Here?
All the elements listed above are just the steeping stones for establishing a website for your business, those which are essential for getting your website up and running to say the least.
All the services discussed above are used by a majority of other websites as well: They are not what set them apart from others.
Apart from these, there are a ton of other, more complex tools at the disposal of business owners to help their business establish and maintain an online presence.
Using those services is what the big names of today use to outperform their competitors: They are what provide them with the tools required to interact with the online community in a much better way.
However, since you are new to fold, we recommend you stick to perfect the basics before making use of more complex software to grow your business.
Apart from this, it will also give you enough gauge the potential of your product(s)/service(s); whether they will whimper or die out or remain in the market for the years to come.
The WiseSmallBusiness Team is full of industry experts and successful business owners willing to contribute important business articles.